Beyond the EDGE Training

Thank you for your participation in Beyond the EDGE Training’s Sales Program.


Beyond the EDGE Training is continuously generating new content and programs to support your personal and professional development needs.  


The current Sales Training Program content is expected to triple in volume in the coming months and if you have completed the first level we appreciate your patience in waiting for level two and three materials to be published.


Details on the Sales Training Program content status and updates can be found in the following sections. 

Sales Training Program Updates


At its heart Beyond The EDGE is centered around the creation and delivery of highly effective content.

The complete Sales Training program is a three level program with a total of 46 discrete training modules.  Beyond the EDGE Training’s team of advisors have completed the development of high quality content for all 46 modules and will be continuously publish new content and training materials on a daily basis.

As of June 15th, 2020 all Level 1 content is published and available to registered users.  Level 1 covers 3 full themes with a total of 14 training modules and associated content.

On August 22nd, 2020 Beyond the EDGE published all the training materials associated with Level 2 of the Sales Training Program.   This includes 3 additional Themes encompassing  14 individual training modules.  Level 2 content is structured similarly to Level 1 with each EBT training video being followed by a quiz and then accompanied by an Eddie and a Self Challenge.  On Demand video’s will also be available with each of the new Themes.

Level 3 content, comprising an additional 4 Themes encompassing 18 individual training modules is expected to be published and available to Users by the end of  2020.  At this time users will also be able to complete Beyond the EDGE Training’s Sales Program.

Development of Master’s level content has been initiated and we anticipate that Master’s level content will be available to registered users in Q4 2020.

An overview of all content in the Beyond the EDGE Sales Training program is shown below


Beyond the EDGE Training’s program’s include certification processes that will allow all registered users to validate their competency and achieve 3rd party certification of their knowledge and skills.

Following the completion of all 28 Level 1 and Level 2 sales training modules registered users have completed the Sales Fundamentals Program and are eligible to take a competency test to qualify for their Sales Training Certification.

Following the completion of the 18 Level 3 modules registered users will complete the Sales Professional portion of Beyond the EDGE’s Sales Training Program and will then be eligible to register and take a competency test to qualify for their Sales Professional Certification.

Sales Training Program Content

Beyond the EDGE has developed a full range of sales training materials starting from sales fundamentals and moving up to more complex selling situations.  The  Sales Training program is structured around modular knowledge blocks that enable you to buildup your knowledge step by step, when and where you want. 

An outline of the individual content modules and associated themes and levels is shown below. 

Level 1 - Selling Fundamentals

Introduction to Beyond the Edge

  • Stop Selling

It starts with a Prospect

  • Prospecting
  • Qualifying a Prospect
  • Value and Differentiation
  • Dressing for the Job

Generating Opportunities

  • Networking
  • Referrals and Leads
  • Qualifying an Opportunity
  • Knowing Your Customer

Making the Call

  • Meeting Preparation
  • Time Management
  • Asking Better Questions
  • Listening
  • Following Up
Level 2 - Keys to Sales Success

Getting to Value

  • Value Proposition
  • Power Of Trust
  • Understanding the ‘Iceberg’
  • Better Voice Message


Overcoming Barriers

  • Basic Negotiation
  • Overcoming the ‘Price’ Objection
  • Value Wedge
  • Selling to all levels of the Customer


Maximizing your value

  • Influence Mapping
  • Business Acumen
  • Creating a Sales Champion
  • Knowing your Competition


Bonus Training

  • Improve your Telephone Skills
  • Up Selling


Level 3 - Professional Sales Tools (to be published by YE 2020)

Getting to Closure

  • Closing Techniques
  • Buying Signals
  • SWOT
  • Trial Closes


  • Personality Alignment
  • Influencers
  • Decision Makers
  • Overcoming Objections

Getting the Message Across

  • Effective Presentations
  • Value Selling
  • Elevator Pitch
  • Selling Options / Offer them More

Customer Management Tools

  • CRM
  • Pipeline Management
  • Strategic Account Management
  • Sales Action Plans

Bonus – Modules

  • DISC How to Read People
  • Reading Body Language


Masters Programs (Development ongoing, publishing expected early 2021)
  • Solution Selling
  • Tendering Techniques and Tools
  • Account Development
  • Successful Negotiating
  • Value Based Selling
  • Advanced Presentations
  • Managing Sales Teams
  • Reading People

Contact Us

If you would like to contact someone at Beyond the EDGE to get some additional information or provide some feedback on our training programs please complete this form.

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